OK...found out a little more after digging. They are a spinoff from NcStar but I'm not sure if this is supposed to be a notch up or notch down from the NcStar line. Prices look good but reviews are limited (but positive) thus far. For the price I would be tempted to get a fixed magnification model (simpler/more reliable and less prone to quality control errors). Find it at CTD or Opticsplanet and other places.
April 15, 2010 4:50 PM PST
VISM - The Launch of Innovative Shooting Products
THE VISM CENTER BEAM TECHNOLOGY LASER SCOPE
First of its kind internal sighting system!
CITY OF INDUSTRY, CA - (BUSINESS WIRE) - NcStar, Inc. announced the launch of its new business unit, VISM, unveiling an innovative line of scopes. Built on the reputation of quality products at a competitive price NcStar, with the introduction of VISM has entered a new era of optics.
The VISM line will capitalize on the years of experience of NcStar in manufacturing optics for not only its own line of product but that of many leading brands in the optics industry. VISM is directed towards the discriminating shooter looking for cutting edge optics.
The first offering is the Center Beam Laser Scope. This one of a kind scope is hard anodized and crafted from aircraft grade aluminum alloy to form a solid one piece main tube, Nitrogen purged and O-Ring sealed to create a waterproof, fog proof and shockproof scope capable of withstanding the toughest and harshest of conditions. The lenses are fully multi-coated to providing high clarity and resolution, and the target style windage and elevation adjustments yield an audible and tactile click at ¼ MOA. All of this combined with the One of a Kind Center Beam Technology, a laser emanating from within the scope body, makes this a truly unique scope. This scope is available in the classic matte black 1 inch tube in a variable power 3-9 x 42 with either a Mil-Dot or P4 Sniper Reticle.
This scope and line will only be available through a limited number of dealers and is backed by a Lifetime Warranty.
I don't know what you are intending on putting this scope on, but..... Even if you go a notch up from NcStar, you are still not dealing with a high end scope. Scope optics are tricky things. The old "you get what you pay for" rule applies with scopes.